Content Production
project title
Discover Your Epsonality
client
BSSP / Epson
date
2008
categories
Strategy / Website Design
primary role(s) for this project
- Client Engagement + Management
- Concept Development
- Digital + Social Media Strategy
- Sr. Producer
additional team members
Zander Brimijoinn - Art Director, Concept DevelopmentDaniel Scheibel - Lead Developer, Concept Development
project links
Website
Merlin Project Schedule (pdf)
Site / Page Map (pdf)
project notes
Epson and Butler, Shine, Stern & Partners approached Big Spaceship to create the interactive branch of their Discover Your Epsonality campaign. The result was a whimsical world where visitors could discover their Epsonality, using a fluid and intuitive — yet non-linear — interface, based loosely on the the idea of a pseudo-science lab… as imagined inside the visitors head of course. This “simple” idea was culmination of several weeks worth of abstracting vast amounts of not very friendly spec sheet data, to create an algorithm that tied “character traits” to each printer function, which emanated into a “persona” — known in this world as an Epsonality — for each printer. Now that we had paired printers to personas, and created the “brain” of the site, we were then able to create the world of whimsy known as The Epsonality Lab. A piece of cake!
project title
The Corona Beach
client
Cramer Krasselt / Corona
date
2008
categories
Website / Digital Strategy
primary role(s) for this project
- Sr. Producer
- Client Engagement + Management
- Digital + Social Media Strategy
- Initial Pitch Concepts
- Tertiary Design
additional team members
Zander Brimijoinn - Art DirectorDaniel Scheibel - Lead Developer
project links
Project Brief (pdf)
Website "Ideology" Pitch - Principles of Relaxation (pdf)
Merlin Project Schedule (pdf)
Loader Sequence Fun (pdf)
project notes
Cramer-Krasselt approached Big Spaceship looking to bring their iconic Corona image and TV campaign, of the serene unexploited Corona beach, into the digital world. As the Corona brand has a rather large fan base in the real world, we also had the dual goal of connecting to Corona fans through common social media platforms. The task at hand was quite a difficult one, in that how do you give visitors a clean and realistic beach experience, and have the best of today’s social mediums all in one place, without cluttering the beach. The result of this excursion was to create two connected “worlds”, giving ample space for both the serene and complex, as well as an ongoing rotation of “easter egg” like activities to keep users coming back for more, and inevitable push Flash to it’s very limits in every way possible.
project title
30 Days of Night / Website
client
Sony Pictures
date
2007
categories
Website
primary role(s) for this project
- Client Engagement + Management
- Digital + Social Media Strategy
- Concept Development
- Initial Pitch Concepts
- Sr. Producer
additional team members
Zander Brimijoinn - Art Director, Conceptproject links
View Website
Creative Brief (pdf)
Merlin Project Schedule (pdf)
Site Page Map (pdf)
project notes
We teamed up with Sony Pictures to bring the 30 Days of Night graphic novel to the big (little) screen, creating a phantasmagorically frightening website, to match the chilling isolated town of Barrow, Alaska, where it is dark for 30 days each year. In this foray, we chose to create a mouse driven parallax environment, to simulate a rich sense of depth which allows for a more robust use of shadows, to bring to life the eerie town and it’s “characters”. (You can also witness my video game acting debut, as the vampire, in the twitch game on the website).
project title
30 Days of Night / Game
client
Sony Pictures
date
2007
categories
Multiplayer Flash Game
primary role(s) for this project
- Client Engagement + Management
- Concept Development
- Sr. Producer
additional team members
Dave Chau - Art Director, ConceptJosh Hirsch - Game Developer
Ben Templesmith - Character Design
project links
Play the Game
Creative Brief (pdf)
project notes
While achieving an absolute sense of realism for the Site, we wanted to do something very different with the game. With this creation we went straight to the graphic novel for inspiration, and even worked with the novel’s Graphic Artist, Ben Templesmith, to create the 3D characters. As this site used age verification, we were allowed to go all out with all the blood and guts one could imaging form such a novel as 30 Days of Night. Gameplay consists of battling your way through 30 nights (levels) of gameplay, playing as either humans or vampires, with the goal being to escape with your life.
project title
Hijacked by MTV Logo
client
MTV / Motorola
date
2005
categories
Art Direction for Print
primary role(s) for this project
- Art Direction + Design for Print + Web
project notes
Logo for the Motorola / MTV Partnership that was used globally on outdoor billboards, promotional items, websites and packaging for the special edition phones.
project title
MTV Plastikulture
client
MTV / Motorola Mobile Games
date
2004
categories
Website / Mobile Games
primary role(s) for this project
- Concept Development
- Character Development
- Logos + Iconography
- Technical Producer
additional team members
Playcom - Primary Design + Art Direction, Site and App Development, Concept Development, Character DevelopmentKate Sawall - Producer, Content Production
project notes
Plastikulture was the result of our teaming up with Playcom, to create a really clever online and mobile games franchise for Motorola and MTV. The Plastikulture website was unique in that access and content were restricted in certain areas with secret codes that you acquired through playing the various mobile games. The idea behind Plastikulture, was that there existed a parallel world to our own, where our plastic waste ends up and starts to live a life of its own. Your average typical plastic family - the Polyethyls - where the siblings T-Ruth, Roland and Aki deal with the everyday issues of your average plastic teenager, while evil (bumbling) antagonist Fex plots his secret schemes for domination of the plastic city.
project title
MTV Exquisite Corpse 03
client
MTV International
date
2003
categories
Art Direction + Sound
primary role(s) for this project
- Concept + Strategy
- Art Direction + Design
- Music + Sound Design
additional team members
Amy Kim - Website ProducerOleg Troyanovsky - International Campaign Producer
Large Animal - Flash popup implementation
project links
project notes
We did the design and the music and sound effects for the MTV Exquisite Corpse 03 campaign website. Exquisite Corpse (aka Exquisite MTV), was the theme of the 2003 MTV Global Image campaign.
The goal of the website was to allow visitors to understand and watch where each part of the 16 different Exquisite Corpse videos came from, and also watch the full videos. Each video started with a color, and had 7, 1 second parts (for a total of 8 seconds). Each 1 second part being created by a different international team, then passed to the next, which were then "sewn" together.
-
2008
- Discover Your Epsonality
BSSP / Epson
Strategy / Website Design…
Big Spaceship created the interactive branch of their…
-
2008
- The Corona Beach
Cramer Krasselt / Corona
Website / Digital Strategy…
Big Spaceship brings the iconic Corona Beach into the…
-
2007
- 30 Days of Night / Website
Sony Pictures
Website
Big Spaceship brought the 30 Days of Night graphic novel…
-
2007
- 30 Days of Night / Game
Sony Pictures
Multiplayer Flash Game
Big Spaceship created a multiplayer game based on the…
-
2005
- Hijacked by MTV Logo
MTV / Motorola
Art Direction for Print
Logo for the “Hijacked by MTV” Global Campaign…
-
2004
- MTV Plastikulture
MTV / Motorola Mobile Games
Website / Mobile Games
A mobile game world created with Playcom
-
2003
- MTV Exquisite Corpse 03
MTV International
Art Direction + Sound
Art Direction + Music & Sound Design for the Exquisite…
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